Make Your Direct Mail Memorable by Adding a Personal Touch

Dale “DataDale” Filhaber
3 min read2 days ago
golden-retreiver-an-example-of-how-someone-can-use-a-personal-touch-in-direct-mail

When you check the mail, how much of what’s inside your mailbox actually makes it inside your home? Not much, probably. Most of it ends up in the trash or recycling bin before it even crosses the threshold. But there are ways to change that.

To increase the likelihood of getting your direct mail into someone’s house (and hopefully onto their desk or countertop)…

--

--

Dale “DataDale” Filhaber

DataDale Filhaber, president of Dataman Group Direct, is a well known author, blogger and commentator on lead generation and direct marketing.